تحلیل مطلوبیت شاخص‌های گردشگری حلال با تاکید بر میهمان نوازی ایرانی - اسلامی

Iran is the only Islamic country in which all religious principles are observed and, based on the constitution and system of the Islamic Republic, as well as the Islamic culture and customs governing the public space of the country, it is committed to observing Islamic principles, laws, and regulations. With this approach, the present article has tried to consider halal tourism in ecotourism resorts with an emphasis on Iranian-Islamic hospitality, and the mental gap of the present article is the beginning of a way to answer the question of under what conditions and with what mechanisms has halal tourism in Iran become problematic despite its rich potential? In this regard, with a focus on the applicability of the research objective within the framework of the "deductive strategy" and provided to 384 people as a non-probability and purposeful sampling. Data analysis was also carried out using statistical software (SPSS) and correlation matrix analysis and Kruskal-Wallis. The results of the research showed that the tourism process quality index with a coefficient of (t = 16.601) and the infrastructure resources index (t = 15.868) obtained the highest score among the research indicators and can be considered as a key infrastructure for halal tourism. In contrast, the intelligence and demand for halal tourism in Iran were negative and it has not been able to gain its place in halal tourism. Deepening and facilitating awareness of tourists and paying attention to the beliefs and emotions of tourists are the two main drivers in infrastructure resources that should be planned by futurists of halal tourism, because the future has just as much impact on the present as the past.